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The Audible-Ready Podcast

May 27, 2020

Keeping sales teams focused is an area many sales leaders are trying to excel in right now.


In this episode, John Kaplan walks through simple things you can do as a sales leader or manager to keep your teams motivated and disciplined. 


He’ll discuss:


- How sales teams can use the ‘purpose, process, payoff’...

May 19, 2020

This episode covers how to approach sales conversations right now to mitigate stalled deals and communicate with purpose and empathy. 

Many sales professionals and leaders within their organizations are wondering what’s working in sales conversations right, what isn’t, and who’s doing it well. 

In this episode,...

May 12, 2020

Please note this episode was recorded prior to the Covid-19 Pandemic.

It takes a lot of “hands on deck” when trying to close a large opportunity. 

Often, it’s up to the salesperson to ensure that he/she has the resources needed to get the deal done. 

Whether it’s on one deal or to make your yearly goal, you need...

May 5, 2020

Growing companies are often challenged with translating the founder’s vision and story into sales conversations that highlight the value and differentiation of the solution. 

In many of these companies, no one can sell as well as the founder. 

In this podcast, John Kaplan talks through key steps companies take to...